Search engines now prioritize structured information over generic content. Schema markup has shifted from an optional enhancement to a core requirement for organic visibility. Schema markup is JSON-LD code added to web pages that helps search engines understand your content structure. It enables rich results like star ratings, FAQs, and product details in search listings, […]
Google’s local pack algorithm selects businesses based on three weighted factors: proximity to the searcher (19% of ranking signals), review signals (16%), and relevance matching between your business category and search query, according to Moz’s Local Search Ranking Factors study (Source). This means perfect optimization cannot overcome geographic distance limitations, and rankings shift constantly based […]
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