What is a content refresh? It involves updating existing content to improve its relevance and performance. Content refreshing is essential for SEO, as it keeps information current and engaging for users. Google Search Console (GSC) is a key tool for identifying and updating underperforming content. The process includes accessing GSC, analyzing performance metrics, updating keywords, and enhancing content quality. Benefits include improved search rankings, increased traffic, and better user engagement. Regularly refreshing content ensures it remains effective and competitive. This guide explains how to refresh content using GSC and provides practical steps and examples.
