Akash Sharma, Author at Content Whale

How to Implement Value Metrics for Content Marketing Success?

Understanding the real impact of your content marketing efforts extends far beyond simple counts of page views and social media followers. Businesses today require deeper insights to truly gauge the effectiveness of their marketing strategies. This is where value metrics for content marketing come into play, offering a more precise measure of content marketing success. […]

Akash Sharma11 minsApril 28, 2025

Digital Marketing SEO

What are Branded Keywords? How to Optimise Them?

Learn about branded keywords, their importance in SEO. Find out how to effectively use branded keywords to boost your brand's rankings.

Akash Sharma16 minsApril 28, 2025

Digital Marketing E-Commerce & Online Marketplace

How To Build Brand Pillars? A Comprehensive Guide for 2024

Standing out in today’s competitive market demands a strong brand identity. Brand pillars are the foundational elements that not only support your marketing but also strengthen your company’s overall presence. These are not just about visuals or slogans; they are the core values and characteristics that are consistently expressed in every interaction with your audience. […]

Akash Sharma15 minsApril 28, 2025

Content Marketing Content Writing

Content Writing VS Content Marketing – What’s the Difference?

“You may be good at something but doing something else completely. That is how much both domains are differentiable. Don’t believe? Check this out, you’ll know!”

Akash Sharma10 minsApril 28, 2025

buyer personas | using buyer personas for content personalization

Content Writing

Speak Their Language: Using Buyer Personas for Content Personalisation

Did you know that 76% of consumers feel frustrated when they encounter marketing that seems impersonal or irrelevant? The culprit? Generic content that fails to resonate with individual needs and preferences. In today’s crowded digital landscape, standing out requires a laser focus on personalization. Enter the concept of buyer personas: powerful tools that unlock your […]

Akash Sharma6 minsApril 28, 2025

Content Marketing Content Strategy

5 Expert Tips for Comprehensive Content Review [2024 Edition]

Explore 5 expert tips for conducting a detailed content review to enhance your digital marketing strategy and boost optimization efforts.

Akash Sharma15 minsApril 28, 2025

Short form content | Content marketing | Short form video content

Digital Marketing Social Media Marketing

Master Short-Form Video Content: The Definitive Guide

Remember the iconic “let’s go” owl meme that swept over TikTok, turning the language learning app Duolingo into an overnight sensation? That’s the power of short-form video content done right. Here’s the video for a quick refresher — Yes, that’s the kind of impact we’re talking about — short, sweet, and undeniably shareable. In the […]

Akash Sharma12 minsApril 28, 2025

Content Writing Translation Services

10 Leading Business Translation Services in 2024

Discover the top business translation services to ensure your company's global communication is effective and accurate.

Akash Sharma7 minsApril 28, 2025

Article Writing Articles & Blogs Artificial Intelligence (AI) Content Writing

AI vs Human Writers – Who is Better in 2024?

Find out how AI content writing tools compare with human writers, who have been honing their craft for centuries. AI vs Human writers!

Akash Sharma9 minsApril 28, 2025

Content Marketing Content Writing

Unlocking Sales: The Power of Bottom Funnel Keywords for Startups

When it comes to digital marketing, picking the right keywords feels like a treasure hunt. It’s all about finding those golden phrases that not only attract visitors but turn them into customers. Now, if you’re running a startup, you know how every resource counts. You’re juggling a lot, and you need your marketing efforts to […]

Akash Sharma9 minsApril 28, 2025

Content Marketing

How to do Content Marketing for Startups on a Shoestring Budget

Congratulations! You’ve launched your startup, and you’re brimming with passion and innovation. But now comes the crucial task of getting your name out there and attracting customers — all without the hefty marketing budgets of established companies. Content marketing offers a powerful tool for early-stage startups to build brand awareness, nurture leads, and drive growth. However, […]

Akash Sharma5 minsApril 28, 2025

travel article writing tips & tricks | content writing for travel companies | tips for writing travel articles

Article Writing Articles & Blogs Travel & Tourism

5 Expert Tips & Tricks of Travel Article Writing

Travel article writing is a form of content writing that can help you attract, inform, and inspire your target audience. Whether you want to showcase your destinations, services, offers, or stories, travel article writing can help you connect with your potential customers and increase your brand visibility.