
AI agents now handle billions of queries monthly, filtering purchase decisions before potential customers reach your website. According to Gartner’s 2024 Customer Service and Support report, by 2028, one billion service tickets will be raised automatically by customer-owned bots and proactive systems. Your business may already be losing qualified leads because AI platforms cannot parse […]

Choosing between a freelance SEO specialist and a professional SEO agency impacts your digital marketing success directly. Businesses spend an average of $497.16 per month on search engine optimisation services, according to research from Ahrefs (Source). The difference extends beyond cost, it affects your search rankings, organic traffic growth, and long-term digital marketing strategy. A […]

What impact does AI has on press release writing? More importantly, how will you use AI to write your press releases? Let's understand here...

90.63% of pages receive zero organic traffic from Google, according to Ahrefs research from 2020. The issue isn’t content quality, it’s poor topical organization. Most websites treat every keyword as an isolated target, creating scattered content that fails to demonstrate expertise. Keyword clustering solves this by grouping semantically related search terms into content hubs. A […]

Finding the best SEO services for your business in 2026 can feel overwhelming. With countless options, choosing the right one is essential for online success. The right partner can help boost your website’s visibility, attract more visitors, and drive business growth. SEO agencies being the “problem-solvers for many start-ups and enterprises, can sometimes take over […]

Have you ever noticed how some brands appear right inside Google’s top summary box, while others never get close? That box, called the AI overview, now dominates modern search results. It gives users fast, factual answers without them having to click a single link. Appearing here means your brand becomes part of the official answer. […]

Retailers generated $9.8 billion in online sales during Black Friday 2023, representing a 7.5% increase from the previous year. This single shopping event accounts for nearly 15% of annual revenue for many brands, making it the most critical sales period of the year. Black Friday presents an opportunity for brands to acquire new customers at […]

Traditional SEO metrics no longer tell the complete story. ChatGPT generates 100 million weekly active users, whilst Perplexity processes 500 million monthly queries without sending users to websites (Source). Google’s AI Overviews now appear in 84% of search results. Businesses tracking only click-through rates and rankings miss 43% of their actual content visibility (Source). This […]

Hi! Why should you care about your website's domain rating? DR is just a number, right? Not exactly. It's collection of a lot of numbers. That too, important numbers such as leads, traffic, CTRs, prospects, revenue, etc. So, let's see how we increased DR of our website and what you can do to achieve growth in those important numbers as we did.

LLM optimisation is the difference between your brand being cited by AI or completely ignored and most businesses don’t even know they’re losing. AI Overviews now dominate 47% of Google searches whilst ChatGPT serves 700 million weekly users and Perplexity handles 780 million monthly queries (Source). The brutal reality: only 8% of users clicked website […]

Law industry is extremely critical and requires utmost level of trust & credibility for firms to position themselves in the market. It can done through various ways, out of which one of the most reliable and outcome-oriented method is set your firm as an information hub. This article talks about various hot topics for writing legal articles for your law firm.

What is micro-content? You may have heard this term before, but do you know what it means and why it matters? Micro-content is a type of digital content that is short, concise, and designed to capture the attention of the audience. It can be anything from a catchy headline, a captivating image, a witty tweet, […]
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