Top content marketing agencies in India understand the dual aspects of their craft: creating impactful content that genuinely adds value and drives business growth and effectively marketing that content to draw in traffic and generate leads. However, finding a truly exceptional content marketing agency is no easy task.
For nearly six years, our agency has been trying to provide affordable and quality content marketing services in the industry. During this time, we have collaborated with thousands of business owners, both in the B2B and B2C sectors, across various industries and regions in India.
Our experience has allowed us to help these brands develop robust content marketing strategies and execute SEO-driven content marketing campaigns. Through our interactions with clients, we’ve gained deep insights into what businesses expect from content marketing agencies and the common disappointments they face with such services.
Based on these experiences, we believe it is beneficial to share some key insights and considerations for businesses when choosing a content marketing agency.
Moreover, our agency’s approach directly addresses these considerations, ensuring that we meet and exceed our clients’ expectations. As businesses often evaluate multiple agencies before making their final choice, we provide a curated list of the top content marketing agencies in India to assist in this decision-making process. Let’s explore these agencies, starting from the very best in the field.
When we notice a mismatch, we’re upfront about it, letting them know it won’t work out. Often, we’re asked about alternatives to Justwords and other reputable agencies worth considering.
So, here’s the list of content writing companies in India that you should definitely check out.
Sometimes, whether you’re a startup, an SME, a large enterprise, a B2B company, or a B2C firm, you might not find one agency that perfectly fits your needs. But rest assured, there’s likely an agency on this list that’s just right for you.
Let’s dive right into the top players—those who have been in the game for years and come with proven teams and skill sets. By the end of this guide, you should be able to find your ideal content writing partner.
12 Really Amazing Content Marketing Agencies in India in 2024
1. Content Whale
Content Whale is a top-tier content marketing agency that focuses on delivering high-quality, SEO-optimized content that enhances brand visibility and engages targeted audiences. Founded in 2018, our Mumbai-based agency has rapidly expanded to serve over 3000 clients across more than 50 industries worldwide. Our commitment to excellence is reflected in the broad array of content marketing services we offer, which includes everything from blog and article writing to comprehensive website content and technical writing alongside graphic design services.
We understand the value of impactful content and its role in driving business growth. This understanding guides our approach to every project, ensuring that we meet the unique needs of each client with precision and professionalism. Our team of skilled writers and editors is adept at producing content that is not only engaging but also meticulously tailored to boost your SEO ranking and digital presence. We pride ourselves on our ability to deliver projects efficiently, with a turnaround time as short as upto 20,000 words worth of content in just 48 hours, while maintaining the highest standards of quality.
Pricing at Content Whale is designed to be competitive and accessible, reflecting our belief that top-notch content should be affordable. We offer discounts on bulk orders and a price structure that begins at Rs. 1500 per 1000 words, ensuring that businesses of all sizes can benefit from our services without compromising on quality.
For more detailed information about our services, pricing, and how we can help elevate your content marketing strategy, please visit our website or contact us directly at business@content-whale.com or +91 9653 149 289.
Website: https://content-whale.com/
Contact Info: business@content-whale.com or +91 9653 149 289
Location: Mumbai, Maharashtra, India
2. Schbang
Founded in 2015 and based in Mumbai, Schbang was initiated by Harshil Karia, Sohil Karia, and Akshay Gurnani. Positioning itself as both a creative and technology transformation company with a digital core, Schbang has expanded its presence to Bengaluru, New Delhi, and even internationally in London.
The agency offers comprehensive services, including digital content creation, search engine optimization, advanced technology solutions, graphic design, video production, photography, both business and consumer research, brand development, and more. Schbang has earned a reputation for delivering tech-driven creative campaigns, securing various awards, and establishing itself as a preferred partner for a global clientele.
Website: https://www.schbang.com/
Contact Info: +91 97570 36088 or bd@schbang.com
Location: Saket, New Delhi, India
3. iProspect
iProspect India was launched in 1997 by Vivek Bhargava and has since grown into a leading end-to-end digital media agency. With an expansive team of media and performance specialists operating internationally, iProspect offers more than just standard digital marketing services.
The agency specializes in web analytics and attribution modelling, digital marketing, business intelligence, and activation marketing, among other areas. For businesses seeking a digital marketing partner capable of orchestrating content marketing campaigns across multiple channels, iProspect stands out as a top choice.
Website: https://www.iprospect.com/
Contact Info: +91 124 7118100 or hello@iprospect.com
Location: Bangalore, Karnataka, India
4. Yellow Seed
Situated in Mumbai, Yellow Seed was established in 2012 by directors Aashutosh Subhashchandra Katre and Asif Nazir Upadhye. This content strategy and development agency excels in collaborating with marketing, digital, and public relations firms, as well as top-tier brands, to craft compelling content that resonates across various platforms.
Yellow Seed’s team consists of innovative thinkers, prolific content creators, and strategists focused on delivering solutions. They offer a broad range of services, including content writing, website content, social media management, newsletters & magazines, translation & localization services, white papers & e-books, creative writing workshops, and even content for activations and events.
Website: https://www.itsyellowseed.com/
Phone: +91 77383 92744 or contact@itsyellowseed.com
Location: Mumbai, Maharashtra, India
5. Interactive Avenues
Interactive Avenues, a Reprise Network Company, was established in April 2006 and operates as a comprehensive digital marketing firm from its bases in Mumbai, Delhi, and Bangalore. The agency provides an extensive array of services, covering media, creative production, search optimization, analytics, mobile marketing, social media management, and Online Reputation Management (ORM).
It owes its success and global operations to the collaborative vision and efforts of founders Amardeep Singh, Anjali Hegde, Ratish Nair, Shantanu Sirohi, and Sunil Miranda. Interactive Avenues has earned a significant number of unique awards in the industry. For businesses seeking a full-service agency proficient in media strategy, SEO, SEM, ORM, and analytics, Interactive Avenues represents a premier choice.
Website: https://www.interactiveavenues.com/
Phone: +022 62645000 or harish.iyer@interactiveavenues.com
Location: Mumbai, Maharashtra, India
6. Content Ninja
Content Ninja, established in 2016 by Shriya Garg, is based in Gurgaon and has carved out a niche as a specialist in inbound and content marketing. The agency is particularly adept at navigating complex products, challenging markets, and unique strategic needs, especially for high-tech businesses, specialized audiences, and B2B sectors.
Content Ninja excels in marketing automation, SEO-optimized blogging, inbound marketing, and demand generation, and it also offers design and animation services to a diverse client base. As a certified HubSpot partner, Content Ninja is the preferred agency for brands seeking expertise in process consulting, marketing technology, and revenue operations.
Website: https://www.contentninja.in/
Contact Info: +91 996 030 1572 | +91 995 863 2696
Location: Gurgaon, Haryana, India
7. Spinta Digital
Spinta Digital, established in 2014 by strategic marketing expert Vinodh Ramakannan, is dedicated to crafting ideal digital journeys for its clients. As an inbound marketing firm, it focuses on scaling businesses through a variety of specialized approaches.
The company provides a comprehensive digital strategy designed to enhance your brand’s online presence, engage your audience effectively, and help you achieve your professional goals. With offices located in Bangalore, Chennai, as well as in the UK and the US, Spinta Digital offers its services on a global scale.
Website: https://www.spintadigital.com/
Contact Info: +91 7010333863
Location: Chennai, Tamil Nadu, India
8. Scatter
Scatter was launched in March 2014 by marketing experts Mahip Singh and Rajan Srinivasan. The agency blends content strategy, innovative storytelling, and a suite of unique marketing technology solutions to help organizations enhance their content creation and manage digital assets.
With a mission to redefine branding and storytelling globally, Scatter boasts a diverse team including product and engineering experts, strategic alliances, editorial strategists, content producers, and customer success managers. The company maintains offices in the UAE, Mumbai, New Delhi, and Bengaluru, and works with a network of content creators and freelancers to tailor and execute impactful content strategies for its clients.
Website: https://scatter.co.in/
Contact Info: +011 41325268 or engageunfoolishly@scatter.co.in
Location: New Delhi, India
9. Techmagnate
Techmagnate, founded in 2006 by Sarvesh Bagla, has established itself as a prominent digital marketing firm from its headquarters in New Delhi. Celebrating over a decade and a half in the industry, the agency is renowned for its SEO-driven digital marketing solutions.
Techmagnate’s core competencies lie in technology solutions and digital marketing, with key services including crafting and executing strategies for SEO, PPC, app and mobile marketing, reputation management, and social media. The firm is particularly noted for its expertise in deep tech SEO-driven marketing, making it a go-to choice for clients, especially those within the fintech sector.
Website: https://www.techmagnate.com/
Contact Info: +91-9910308266 or enquiry@techmagnate.com
Location: New Delhi, India
10. Niswey
Established in 2011 by founder and COO Abhinav Sahai, Niswey has made a significant impact as an inbound and account-based marketing firm. With a global client base, Niswey specializes in a comprehensive range of services from inbound marketing and marketing automation to digital strategy, digital marketing, web analytics, and user behaviour analysis. Prior to starting Niswey, Abhinav Sahai gained extensive experience as a business coach, which now enriches the firm’s approach to client strategies.
As a HubSpot partner, Niswey has not only demonstrated its commitment to high-quality marketing solutions but has also earned recognition from Clutch as one of the Top 5 Marketing Agencies in India, showcasing its prowess in helping businesses maximize their online potential.
Website: https://www.niswey.com/
Contact Info: business@niswey.com
Location: New Delhi, India
11. JustWords
Justwords has distinguished itself as one of the premier content marketing agencies in India since its inception in 2010 by Payel Mukherjee. Renowned for its specialization in content creation, content marketing, and SEO, JustWords has developed an impressive roster of clients. The agency’s ability to consistently work across various sectors and with both large and small brands nationally and internationally underlines its expansive expertise.
What truly sets JustWords apart are three core values: a steadfast commitment to quality, a dedication to creating significant value for its clients, and a personal touch that empowers its team to go above and beyond without hesitation. The Justwords team comprises experienced content marketers, SEO experts, creative content creators, designers, and analysts who are always keen to explore new ideas, trends, and techniques in the dynamic field of content marketing.
Website: https://www.justwords.in
Contact Info: +91.9871037096 or query@justwords.in
Location: Gurgaon, Haryana, India
12. Inbound Mantra
Inbound Mantra, based in Gurgaon and established in 2011 by V. Rajagopalan, is a data-driven inbound marketing agency that specializes in helping businesses enhance their brand presence, capture quality leads, and boost sales. As a HubSpot Certified Partner, the agency offers a robust array of services, including enterprise inbound marketing and social media marketing. Although inbound marketing is its primary strength, Inbound Mantra also excels in branding, web development, design, and consultation.
With more than a decade of experience, the agency has built a substantial portfolio of national and international clients across diverse sectors such as Real Estate, Hospitality, Software Products, and Manufacturing, demonstrating its capability to deliver impactful marketing solutions across industries.
Website: https://www.znbound.com
Contact Info: +91-9717240021 or raj@inboundmantra.com
Location: Gurgaon, Haryana, India
How to Select A Top Content Marketing Agency Out of the Given Options?
Choosing the right content marketing agency is pivotal for leveraging your brand’s growth and achieving your marketing objectives. Here are some essential steps to guide you in selecting the best content marketing agency for your business:
1. Identify Your Marketing Goals
Clearly defining your company’s objectives for content marketing is the first step. Understand what you want to achieve – whether it’s increasing brand awareness, boosting sales, enhancing customer engagement, or improving SEO.
2. Review Agency Credentials
Thoroughly investigate the reputations, testimonials, and portfolios of potential content marketing firms. This will give you insight into each agency’s capabilities and the success they have achieved with previous clients.
3. Explore Their Online Presence
Visit the websites of the content marketing providers to get a sense of their expertise, style, and the range of services they offer. A well-maintained website that showcases valuable content might indicate their proficiency in managing your content needs effectively.
4. Assess Their Strategies and Pricing
Request detailed proposals from the agencies to understand their strategic approach towards content marketing. Also, review their pricing to ensure it aligns with your budget while still meeting your expected quality and outcomes.
5. Engage in Consultations
Arrange meetings with the content marketing firms to discuss their proposed strategies, reporting methods, and any other queries you might have. This step is crucial for assessing the compatibility between your company’s needs and the agency’s offerings.
It’s important to recognize that no single content strategy fits all businesses. That’s why finding a content marketing partner that aligns well with your specific goals is essential. From strategy-driven content teams to agencies that function as virtual content production hubs, our curated list of top content marketing agencies in India will help you find a firm that not only meets your needs but also propels your brand to new heights.
In summary, selecting the right content marketing agency is a pivotal decision for any business aiming to enhance its digital presence and achieve its marketing goals. The effectiveness of a content marketing agency can be gauged through its ability to align with your business objectives, its track record of success, and its capability to adapt and execute innovative strategies. When you partner with an agency that excels in SEO, content creation, and digital strategy, you set your business up for enhanced online visibility, increased engagement, and, ultimately, higher conversion rates.
Choosing a content marketing firm should not be rushed. It requires careful consideration of the agency’s expertise, client history, and the chemistry between your team and theirs. Regular communication and evaluations are necessary to ensure that the agency is on track with your expectations and adapting to any new marketing challenges that arise.
If you’re ready to take your content marketing to the next level, consider Content Whale. Our dedicated team of experts specializes in creating tailored content strategies that drive results, boost your SEO, and resonate with your target audience. At Content Whale, we’re committed to delivering quality, innovation, and customer satisfaction.
Don’t wait to elevate your content strategy—contact Content Whale today and discover how we can help your business thrive in the digital landscape.
What are the key factors to consider when choosing a content marketing agency?
When selecting a content marketing agency, consider their expertise in areas relevant to your goals, such as SEO, digital strategy, and creative content production. Review their client testimonials, case studies, and the effectiveness of their own digital presence. It’s also crucial to assess their pricing structure and ensure it aligns with your budget.
How do I evaluate a content marketing firm’s track record?
Evaluate a content marketing firm’s track record by examining its portfolio and client reviews. Check for specific case studies that showcase measurable results in areas similar to your needs. Additionally, awards or recognitions in the industry can be indicators of a reputable and effective agency.
Why is it important to meet with a content marketing agency before hiring them?
Meeting with a content marketing agency helps ensure that their strategy aligns with your business objectives and that there is good chemistry between both teams. It allows you to discuss and refine strategies, understand their communication and reporting processes, and ensure they have a solid understanding of your market and needs.
What makes a content marketing strategy effective?
An effective content marketing strategy is tailored to a business’s specific goals and audience. It should include a mix of SEO, engaging content, social media integration, and analytics to measure performance. The strategy should also be flexible to adapt to changing trends and market conditions.
Can a content marketing firm improve my business’s SEO?
Yes, a content marketing firm can significantly improve your business’s SEO by creating high-quality, keyword-rich content that enhances your online visibility. They can also implement on-page and off-page SEO strategies, such as link building and optimizing content for search engines, which boost your site’s rankings and drive organic traffic.
How often should I review the performance of my content marketing agency?
Regular performance reviews are crucial to ensure that your content marketing agency is meeting your objectives. It’s advisable to review key performance indicators (KPIs) monthly for short-term campaigns and quarterly for long-term strategies. This enables adjustments and refinements to strategies as needed to maximize effectiveness.
What is the average cost of hiring a content marketing agency in India?
The cost of hiring a content marketing agency in India can vary widely depending on the scope of services and the agency’s expertise. Generally, prices can range from a few thousand rupees a month for basic content services to several lakhs per month for comprehensive strategies involving SEO, social media, and more complex solutions.
How can content marketing agencies help with lead generation?
Content marketing agencies help with lead generation by creating targeted content that attracts and engages the right audience. They utilize SEO techniques to increase visibility, employ calls-to-action to convert visitors into leads and optimize content across various platforms to reach potential customers effectively.
Should my content marketing agency provide regular reporting?
Yes, it’s important that your content marketing agency provides regular reporting to track the progress of your campaigns. Effective reports should include metrics like website traffic, engagement rates, lead generation numbers, and an analysis of the ROI. Regular reporting ensures transparency and helps in making data-driven decisions.
How do content marketing agencies measure success?
Content marketing agencies measure success by tracking various metrics such as increased website traffic, engagement rates, time spent on your site, conversion rates, and overall ROI. Advanced analytics can also track user behaviour and campaign performance across different channels to ensure strategies align with business goals.
